The International Adviser Best Practice Adviser Awards are open to all authorised adviser firms in the relevant region. Advisers can enter multiple categories for each region's awards and they are free to enter.


How to enter:

Please submit your entry by clicking here. You will need to choose a region and a category. Please then supply 1,000 words of 'why you should win' referring to the key points in the criteria. You are able to submit this via the text box provided on the entry page or download the entry form on the entry page and re-upload. To support your entry, please then supply up to three supporting documents. 


You are able to enter as many categories as you wish. Please note that in order to enter the Best Adviser Firm, you must enter at least one other category. 


Support documents:


Supporting material is optional but the most important point to focus on when preparing any background material and supporting evidence is that quality and relevance matter most, not quantity.


The panel of judges will also review relevant websites so full addresses and access codes should be provided where that forms part of an entry. A maximum of three files can be submitted of various forms no bigger than 2MB per file size.


In general, the judges are expecting to review matters that have come to fruition (ie with measurable results) over the previous 12-18 months, although longer-term success and sustainable development are also relevant, especially when it comes to financial performance and client service.


Hints and Tips:


For those of you starting to put your entry together or are bit unsure, International Adviser has put together a few hints and tips on what makes a good entry and makes the judges sit up and take notice of what you've got to say:

1. Tell a story
Construct an entry by using the opening paragraphs to explain your reasoning to why you deserve to win and when answering each of the bulleted points in each category "tell a story" that backs this up.


Judges will be looking for the ideas, skills, and passion that have enabled your business to grow, large or small.  They will also be looking for a bit of foresight and the bigger picture of your overall direction.


2. Support what you're saying
Try to include clear and measurable evidence of achievement or explanation of why an achievement is significant or innovative. Dependent on category, examples can include, financial targets vs. actuals, testimonials from clients, qualifications of staff to business projections. 


3. Show you're a leader
Best practice for financial advisers is for the future fit of business. Judges want to know who’s going to be leading the way. What new areas of best practice are you pushing to achieve your desired business goals?


4. Be creative
Don't be afraid of offering more than a few words on a form. The judges are an impressionable bunch and need to be shown as well as told why you should win. From promotional materials, photographs and even videos to letters from clients, a bit of colour goes a long way.  This Awards site allows up to three supporting documents of all files types.  Links to evidence can be included in your entry form.


5. Get people involved
Writing an entry can be a daunting task when resource and time are tight. We're aware that not all advisers have expertise in this area to try and get as many people as you can involved to help you through the process.  Getting buy-in from the start will ensure that any grey areas on answering criteria are addressed and the end result will feel like a true team effort with that drive to win.



If you have any questions regarding entering or need assistance putting your entry together please do not hesitate to contact Yasmin Abed on telephone +44 (0)20 7382 4477.